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Pure Mart Privacy Policy

Last updated on SEP, 17, 2012
Pure Mart (hereinafter referred as "We", "US" and "OUR") handles privacy and data protection of its customers (hereinafter referred to as "You" "Your" "Yourself") very seriously. Our Privacy policy/terms and conditions are purely designed for your benefits to safeguard the information submitted on www.puremart.in for your purchase. If you have any questions on our privacy practices, please contact us at support@puremart.in
PLEASE READ THE PRIVACY POLICY CAREFULLY. Your privacy is important to us. To protect your privacy, we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used. To make this notice easy to find, we make it available on every page of our site, particularly at every point where you may opt to provide us your personally identifiable information.

1. Objective and Usage

Personal Information for the purposes of this Policy shall include, but not limited to, information regarding Your name, address, telephone number, date of birth, gender, e-mail address, etc.

You may need to provide us your Personal Information while using our services, for instance, creating a User ID, providing information while signing up for registering on the Website, or providing financial information while making an online purchase, blogging, providing feedback or communicating with our customer service by phone.

We collect Your Personal Information in many ways to record, support and facilitate your involvement in any kind of satisfaction survey offered by us or intimation about new service or product offered by us. We may also use your personal information to create different strategies to forecast plans or services offered to certain set of population.

We use different advertising partners like Google ads to serve ads on our behalf across the internet and sometimes on this Website. They may collect anonymous information about your visits to our Website, and Your interaction with our products and services. No personally identifiable information is collected or used in this process. We will not provide the name, phone number, address, email address, or any personally identifying information about the user.

We DO NOT trade or sell Your Personal Information in any manner.

We may disclose aggregated information about the use of the Website, but your Personal information will never be disclosed in normal course of operations. However, in situations when we are legally obligated to disclose information to the government or other third parties, we will do so.

Pure Mart implements standard measures to protect against unauthorized access to and unlawful interception of Personal Information. However, no internet site can fully wipe out security risks.

2. Personal Information (PI)
You are required to submit Your information at the time of making an online purchase on the Website. Pure Mart uses an online payment gateway that is operated by a third party and the information that You share with Pure Mart is transferred and shared with such third party payment gateway operators. The said operator may also have access to Your online purchase history/details that You make from the Website.

Our Payment Gateway partners are holding VeriSign EVSSL certificate with 256 bit SSL encryption to avoid any spam or fraud. Extremely sensitive information like Your credit-card details are transacted upon secure sites of approved payment gateways which are digitally under encryption, thereby providing the highest possible degree of care as per current technology. You are advised, however, that internet technology is not 100% safe and You should exercise discretion on using the same.

Pure Mart uses third party advertising partners to advertize on your browser or websites you visit regularly. These third-party websites and advertisers may use technology to send the advertisements that appear on the Website directly to Your browser. In such cases, the third party websites or advertisers automatically receive Your IP address. They may also use cookies, JavaScript, web beacons and other technologies to measure the effectiveness of their advertisements and to personalize advertising content. Pure Mart does not have access to or control over cookies or other features that such third party websites and advertisers may use, and the information practices of these third-party websites and advertisers are not covered by this Policy. Please contact them directly for more information about their privacy practices.

3. Security
Pure Mart strives to ensure the security, integrity and privacy of Your Personal Information and to protect Your Personal Information against unauthorized access or unauthorized alteration, disclosure or destruction. For this purpose, Pure Mart adopt internal reviews of the data collection, storage and processing practices and security measures, including appropriate encryption and physical security measures to guard against unauthorized access to systems where Pure Mart stores Your personal data.

Pure Mart is not responsible for any breach of security or for any actions of any third parties that receive Your Personal Information. The Website also linked to many other sites and we are not/shall be not responsible for their privacy policies or practices as it is beyond our control.

Notwithstanding anything contained in this Policy or elsewhere, Pure Mart shall not be held responsible for any loss, damage or misuse of Your Personal Information, if such loss, damage or misuse is attributable to a Force Majeure Event (as defined below).

A "Force Majeure Event" shall mean any event that is beyond the reasonable control of Pure Mart and shall include, without limitation, sabotage, fire, flood, explosion, acts of God, civil commotion, strikes or industrial action of any kind, riots, insurrection, war, acts of government, computer hacking, unauthorized access to computer data and storage device, computer crashes, breach of security and encryption, etc.

4. Disclosure
Pure Mart will use information only in accordance with the Policy under which the information was collected unless we have received explicit authorization.

Pure Mart may disclose any information Pure Mart may have about You (including Your identity) if Pure Mart determines that such disclosure is necessary in connection with any investigation or complaint regarding Your use of the Website, or to identify, contact or bring legal action against someone who may be causing injury to or interference with (either intentionally or unintentionally) Pure Mart's rights or property, or the rights or property of users of the Website, including Pure Mart's customers. Pure Mart reserves the right at all times to disclose any information that Pure Mart deems necessary to comply with any applicable law, regulation, legal process or governmental request. Pure Mart also may disclose Your information when Pure Mart determines that applicable law requires or permits such disclosure, including exchanging information with other companies and organizations for fraud protection purposes.

You acknowledge and agree that Pure Mart may preserve any communication by You with Pure Mart through the Website or any Service, and may also disclose such data if required to do so by law or if Pure Mart determines that such preservation or disclosure is reasonably necessary to: (1) comply with legal process; (2) enforce this Policy; (3) respond to claims that any such data violates the rights of others; or (4) protect the rights, property or personal safety of Pure Mart, its employees, users of, or visitors to, the Website, and the public.

5. User Discretion
You can always choose not to provide information and in such cases, if the information required is classified as mandatory, You will not be able to avail of that part of the Services, features or content.

You can add or update Your Personal Information on a regular basis. When You update information, Pure Mart will keep a copy of the prior version for its records.

Pure Mart may, if You so choose, send direct advertisement mailers to You at the address given by You. You have the option to opt-out of this direct mailer by clicking at the unsubscribed link option attached to e-mail. Pure Mart respects Your privacy and if You do not want to receive e-mail or other communications from Pure Mart, please report to Pure Mart at support@puremart.in.

If You do not want Pure Mart to use Personal Information that Pure Mart to You, please report to Pure Mart at support@puremart.in.

6. General Provisions
By accessing the Website, You have agreed to the terms set out in this Policy. This Policy should be at all times read along with the Terms of Use of the Website.

Unless stated otherwise, the Policy applies to all information that Pure Mart has about You and Your account.

By using this Website and the products, content and services provided on the Website, You agree and acknowledge that Your Personal Information collected through the Website may be transferred across national boundaries and stored and processed in any the country around the world. You also acknowledge that in certain countries or with respect to certain activities, the collection, transfer, storage, and processing of Your information may be undertaken by trusted third party vendors or agents of Pure Mart such as credit card processors, web hosting providers, communication services, and web analytic providers, to help facilitate Pure Mart in providing certain functions.

Pure Mart may make changes to this Policy, from time to time at Pure Mart's sole discretion or on account of changes in law. Pure Mart will not reduce Your rights under this Policy without Your explicit consent. Pure Mart may e-mail periodic reminders of the notices and conditions, unless You have instructed Pure Mart not to, but You should check the Website frequently to see recent changes. Notwithstanding the above, Pure Mart shall not be required to notify You of any changes made to the Policy. The revised Policy shall be made available on the Website. Your continued use of the Website, following changes to the Policy, will constitute Your acceptance of those changes.

If You choose to visit the Website, Your visit and any dispute over privacy is subject to this Policy and the Website's Terms of Use. In addition to the foregoing, any disputes arising under this Policy shall be governed by the laws of India.

7. Amendments
Pure Mart may amend this User Agreement and/Terms and Conditions or Policies at any time by posting a revised version on the Website. The revised version will be effective at the time Pure Mart posts it on the Website. You are advised to regularly check for any amendments or updates to the terms and conditions contained in this User Agreement and in Pure Mart Rules and Policies.

8. Contact
If You have questions or concerns about this Policy, please contact Pure Mart at support@puremart.in with subject line - PRIVACY POLICY.
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